In 1991, I embarked on starting a technology company focused on delivering technology services to customers worldwide. It has been a rewarding opportunity to gather a selective team of professionals to serve our purpose to develop and grow. Markets everywhere have been changing rapidly, our offerings needed to cope and lead the market variations to a better, value-added model. Our solutions are built on latest technology spectrum that become the heart of every business we serve.

ASSET has been customer-centered since the very beginning and our employees’ dedication and contribution of our pursuit has been forever recognized as our force to lead our market presence.

We believe our success has been established on being the trusted adviser to our clients. For that principle, we work to anticipate their evolving needs and provide the most convenient solution to keep them in a leading position to their operational environment and not only reactive to it.

Our executive team has been for always the power that supports our company offerings, operations and decisions, and of pride that they keep the team harmony together.

Essam El Badri,
CEO & Founder