What you need to know about the job

Marketing Specialist

Qualifications

  • Bachelor’s degree in business administration, marketing, communications or a related field
  • 1-3 years of relevant experience (preferably in a tech company)
  • Skilled in writing and editing content
  • Thorough understanding of marketing elements, including traditional and Digital Marketing such as (SEO, Social Media, SEM, etc.) and market research methods
  • Experience using Analytics suite
  • Hands-on experience with Adobe Suite is a plus
  • Knowledge of HTML and CSS is a plus

Responsibilities

  • Develop, implement and track marketing programs such as e-mail, social media, or digital campaigns and events.
  • Collaborate with other internal teams (e.g. Products, Services and Sales) to develop and monitor marketing initiatives.
  • Develop and create marketing materials such as sales, product, and service catalog and ensure brand guidelines are met
  • Write, proofread and edit creative and technical content across different mediums
  • Assisting in outbound or inbound marketing activities by demonstrating expertise in various areas (Content Development and optimization, event planning, advertising, etc.)

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